Samsung’s $1 Billion Bet on Philippine Manufacturing

Posted by Written by Ayman Falak Medina Reading Time: 2 minutes
Available language

As global manufacturers diversify their production footprints, the Philippines is rapidly emerging as a strategic destination for high-value manufacturing. One of the strongest signals yet comes from Samsung, which is reportedly considering a US$1 billion investment to establish a new manufacturing facility in the country. The potential move underscores the country’s growing appeal in a region where multinational firms are seeking to strengthen supply chain resilience and secure access to key export markets.

Potential focus of Samsung’s investment

Samsung’s interest in the Philippines is consistent with its long-term efforts to expand manufacturing capacity across Southeast Asia. While the company has not publicly confirmed the facility’s focus, industry observers suggest the investment could support semiconductor assembly, consumer electronics production, or component manufacturing. These areas align with the Philippines’ strengths in electronics exports and skilled technical labor. T

The investment would likely include state-of-the-art equipment, workforce development programs, and possibly research and development functions, contributing to the country’s move up the manufacturing value chain.

What makes the Philippines attractive

Several factors are positioning the Philippines as a compelling destination for manufacturing investment. Labor costs remain competitive, while the workforce is young, adaptable, and largely English-speaking. The government’s CREATE MORE Act offers targeted tax incentives and streamlined processes for strategic industries, including electronics and advanced manufacturing.

Meanwhile, infrastructure improvements — from logistics corridors to energy upgrades — are helping reduce operational bottlenecks. The country’s location within ASEAN also provides exporters with access to regional free trade agreements and proximity to key markets in Asia and beyond.

Economic gains and local industry development

If realized, Samsung’s investment would provide a major boost to the Philippine economy. It could create thousands of direct jobs, strengthen local supply chains, and elevate the country’s role in regional production networks. Small and medium enterprises stand to benefit by integrating into Samsung’s procurement ecosystem, while knowledge transfer and training initiatives could raise national manufacturing standards. More broadly, the move may encourage other global technology firms to reassess the Philippines as a competitive base for long-term investment.

Navigating global trade shifts

Although the Philippines’ strengths are attracting interest on their own merit, the current global trade environment adds momentum. In early 2025, the United States imposed a baseline 10 percent tariff on nearly all imported goods, with even higher rates initially considered for countries with large trade surpluses. While the U.S. administration has temporarily paused the broader tariff escalation, the uncertainty has prompted global manufacturers to seek more balanced, regionally distributed supply chains. With its relatively lower exposure to tariff risks and rising industrial capacity, the Philippines is increasingly seen as a stable and scalable alternative.

A strategic window for the Philippines

Samsung’s potential entry signals more than a high-profile investment — it marks a strategic opportunity for the Philippines to secure a larger role in regional and global manufacturing. To maximize this momentum, policymakers must continue building on recent reforms, invest in workforce training, and accelerate infrastructure development. 

About Us

ASEAN Briefing is one of five regional publications under the Asia Briefing brand. It is supported by Dezan Shira & Associates, a pan-Asia, multi-disciplinary professional services firm that assists foreign investors throughout Asia, including through offices in Jakarta, Indonesia; Singapore; Hanoi, Ho Chi Minh City, and Da Nang in Vietnam; besides our practices in China, Hong Kong SAR, India, Italy, Germany, and USA. We also have partner firms in Malaysia, Bangladesh, the Philippines, Thailand, and Australia.

Please contact us at asean@dezshira.com or visit our website at www.dezshira.com and for a complimentary subscription to ASEAN Briefing’s content products, please click here.